Richmond VA PPC Services
PPC Management and Solutions by Experts
PPC (pay-per-click) is a form of paid advertisement where the advister gets charged when a potential lead clicks on their ad. According to a study, PPC ads are among the top three lead generation tools, and the top 3 paid ads on Google’s SERPs get 41% of clicks. It is also estimated that 65% of buyers will click on an advertisement when they’re looking to make a purchase.
PPC is an effective marketing strategy that helps businesses to drive more web traffic and achieve their business goals. When working with an experienced marketing agency such as Vincees, it also provides maximum return on investment. At Vincees, we understand how a PPC campaign is crucial for your business and offer specialized services that help you to be successful in paid search.
We’re based in Richmond, VA and we’re experts at helping other local businesses in the Richmond area. If you need real results from your PPC efforts, please contact us today. We also offer web design and local SEO services.
Business Goals and Objectives
We sit for a one to one consultation with our clients to listen, understand, and analyze their business objectives and goals. The initial consultation gives us a brief idea of their target audience, the budget they are ready to spend for the campaign, and more.
Our expert PPC team will perform competition research to identify the competitors of our clients on their and related niche, and collect their online presence, spend on ads, keywords, and other crucial information.
PPC Keyword Research
PPC keyword research is done by our skilled research professionals to identify the top-ranking keywords for your campaign. The keywords are chosen based on your business goals and competition to bring in more leads.
Conversion Rate Optimization (CRO)
We place the right ‘call-to-actions’ at the right places to ensure maximum conversion and optimize your content for the high-quality score.
Demographic targeting is done by our professionals to create ads that focus on the right target audience at the right time in the right areas.
Network & Devices
Choose the right network and devices to ensure that your ads reach the target audience and run successfully.
Create ad copies that work well and bring more click-through rates and conversion.
Use Google Analytics to track customer behavior, conversions, and gather other details to optimize your campaign.
What’s Included in Our PPC Management?
- Creating new landing pages
- A/B Testing and Multivariate Testing
- Ad-Copy Refinement
- Keyword research
- Improve quality score
- Bid Alteration
- Networks and devices
Types of Ads
Different types of ads we recommend for our potential customers are,
- Search Ads
- Display Ads (Partner networks)
- Mobile Ads
- Call Only Campaigns (Click to call)
- Video Ads
- Product Listing Ads (e-commerce)
We also provide detailed reporting on goal conversion, CTA, CPL, CPS, and traffic & conversion ratio.
At Vincees, we don’t believe in the ‘one-size-fits-all’ option; hence the price can vary depending on your PPC plan, keyword volume, and monthly spend. Please contact our experts to get a quote today!
Are you interested in our PPC management services? Hire Our Experts Now!